Polyester's Toxic Truth: Why To Avoid This Fibre
Polyester, most of us associate with fast fashion and affordable pieces. But what you may not know is that polyester, despite its widespread popularity, is not exactly the kindest choice...
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Deadstock: Udržitelné řešení nebo greenwashing?
Módní průmysl se mění, ale je deadstock skutečně cestou k udržitelnosti? Odhalte pravdu za tímto trendem, jeho skryté nástrahy.
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Books "not only" about sustainable fashion: 10 must-read tips
Uncovering the Secrets of Sustainable Fashion: Ten Key Books That Map the Impacts and Challenges of the Fashion Industry. As a sustainable brand, we share the literature that shaped us....
How to care for organic cotton clothes?
Proper care extends the life of organic cotton clothing and increases environmental friendliness. Washing at low temperatures, using organic detergents, air drying and proper storage methods are essential to maintain...
Conventional cotton vs. Organic Cotton: Why Choose Organic Fashion
In this article, we'll explore the differences between conventional and organic cotton, and what impact the choice between the two has on our health and the environment. We discuss the...
New mission. Regenerative fashion.
We celebrate our 6th anniversary by unveiling a new mission: towards a regenerative future. With a solid foundation in Czech and sustainable fashion, we go one step further. Discover how...
Regenerative Fashion: Is it our future?
This article explores the concept of regenerative fashion and its potential to be the future of the fashion industry. It delves into the transformation from sustainability to regeneration, describing regenerative...
Toxic Fashion? Hidden chemicals in your clothing.
Did you know that even after the end of life, fabrics and clothing still contain 90% of the chemicals that were used in the production of the material?
Why we're all tired of the word sustainability, and why we shouldn't be.
What exactly is sustainable fashion and sustainability? What concrete steps are we taking to ensure a better future awaits us?
Circularity - our new mission
We present to you our new goal - circularity. From 2019, we will only use 100% mono materials that are biodegradable or recyclable.