Sustainability isn't just about buying organic cotton clothing. The key to sustainability is extending the life of the clothing pieces we already have in our wardrobes through proper care.

Organic cotton is a wonderful material that is breathable, durable, and gentle on your skin, while its production is environmentally friendly. However, it is also prone to shrinking and losing quality if not treated correctly. We have prepared tips on how to properly care for your organic cotton pieces.

 

1. Low wash temperatures are essential

Always wash organic cotton clothing in cold water. Heat can cause cotton fibers to shrink and lose their shape. A gentle wash cycle will help prevent excessive fabric wear. We recommend washing at a maximum of 30 degrees.

2. Avoid harsh chemicals

Choose mild and, above all, eco-friendly detergents. Unlike conventional cotton, organic cotton has not been treated with chemicals to resist wear, so harsh chemicals can damage the fabric. Look for detergents free of dyes, chlorine, and synthetic fragrances.

3. Air dry whenever possible

Organic cotton is best dried in the fresh air. High heat from a tumble dryer can cause shrinkage and degrade the fabric faster. To avoid wrinkles, smooth out the garment and lay it flat to dry.

4. Store correctly in your wardrobe

To maintain the vibrant colors of your organic cotton clothing, store it in a cool, dry place away from direct sunlight. Fold heavier pieces, such as sweaters, instead of hanging them to prevent stretching.

5. Gentle ironing and steaming

Organic cotton may require ironing from time to time. Make sure you use the correct temperature setting—cotton usually requires a high setting, but it is good to start at a lower temperature and gradually increase it if necessary to avoid damaging the fabric. For our tracksuits, we recommend using a steam iron. Steam beautifully restores the shape of your tracksuit, making it look like new.

6. Always check the care label

Before you start, check the label on your ADVA piece. It contains specific washing and drying instructions based on the fabric's properties. Organic cotton often has specific care instructions to maintain its quality. If you cut off the label, every one of our products has a QR code that will take you to a page on how to properly care for the product.

Organic cotton is one of our favorite materials. We love being able to offer you clothing collections that do not compromise on style or quality. With proper care, you can extend the life of your organic clothing and support our mission to promote sustainable fashion and a return to slow values. By purchasing and properly caring for organic cotton clothing, you are not only protecting your health, but also supporting ethical farming practices and a healthier environment.

 

Let’s cherish and protect these pieces together.